About the Role
The Marketing & Customer Support Manager will be responsible for developing and deploying product/marketing strategies that effectively articulate the company value proposition. Overseeing the execution of “world-class” order processing and customer service activities.
Key Activities
Leverage customer and install base analytics and collaborate with commercial resources to identify a roadmap for up-sell and cross-sell opportunities.
Utilize CRM to track customer and account activity and map opportunity visibility.
Maintain up-to-date records of competitive offerings, identify strengths and weaknesses, and work cross-functionally to develop positioning strategies to foster product success.
Monitor and maintain reports on financial, technological, regulatory, and demographic trends to identify new market and product opportunities.
Advance the sales process by overseeing the Marketing Department and the measurement of effectivity of marketing collateral, marketing communications, and digital strategies.
Enable the selling process by driving the creation of sales and partner tools such as playbooks, qualification guides, objection handling, ROI calculators, competitive kill sheets, and FAQs.
Collaborate with the Commercial Team and Technical Training Team to develop effective sales training materials and events.
Ensure on-time processing of orders and proactive customer communication to ensure total customer satisfaction.
Preferred Skills
Experience collaborating as part of a leadership team, with an acute understanding of business strategy, performance execution, and the ability to exhibit and maintain company Core Values.
Strong leadership skills, with an ability to positively support, influence, and lead internal and external customers as well as peer groups with performance execution.
Education and Experience
BS/BA in Sales, Marketing, Business Administration, or related field.
Minimum 5 years’ experience in customer service, sales support, and/or strategic marketing; energy sector and/or petroleum lab space experience is highly desired.
Minimum of 3 years in customer-facing enterprise roles involving account and project management responsibilities.
About Us
Finding a great opportunity that fosters growth, a great culture, and leadership opportunities can be difficult. Top Quality Recruitment (TQR) connects professionals with leadership opportunities across the Packaging, Food and Beverage, Medical Devices, and Biotechnology industries. With 50+ years of experience, we believe in one-to-one communication and finding the best candidate/employer match possible.
TQR is an equal-opportunity employer that encourages diversity. We will consider all applications.
Accommodation for applicants with disabilities is available upon request.
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